Binary Options to be promoted in non-regulated countries
As an IQ Option affiliate, you have an array of trading instruments and promo materials at your disposal, and it’s in your power to decide what to promote and which audience to target.
Binary Options + non-regulated countries = perfect match
Despite the persistent challenges directed at binary options in the past year, they are still very much alive and kicking. Even more so — with the EEA countries being bound by regulatory changes, a large share of the market now belongs to non-regulated countries, where binary options continue to reign.
So what makes options and non-regulated countries a perfect match, aside from the more favourable legislation? Let’s look at the main strengths of this combination:
- Better performance compared to regulated countries
- Options show higher conversion rate than Forex and CFDs
- No need for lengthy risk warnings, so there’s room for educational content and creativity
- More countries and regions that you can work with
You can promote options in any non-regulated country of your choice, but to spare you a great deal of drawn out research, IQoption prepared a list of countries that you can already target:
- New Zeland
- South Africa
- South Korea
- Saudi Arabia
- Hong Kong
If you’re not working with the options traffic and your website doesn’t feature any content dedicated to them, IQoption advises you to create a new section for options to promote them alongside other trading instruments. This way you will promote all instruments and get more profit.
What about products for your regulated traders?
Stricter regulation has taken its toll on conversion rates in the EEA countries, so it is best to focus on non-regulated countries that show promising results. If, however, you’d like to continue working with European traffic, Forex, CFDs and crypto can still be promoted for these users.
Nevertheless, we recommend you to consider branching out into non-regulated markets as binary options, digital options, CFDs and Forex with large multipliers, that are prohibited in the EEA, remain the top performers among all our trading instruments.
How to boost conversion?
Here’s the special tip we promised: in order to increase conversion, it’s important to translate the information on your websites and campaigns into languages that are commonly used in non-regulated countries, such as Hindi, Thai, Malay, Vietnamese, Afrikaans and so on.
It is also vital to use localised creatives, which is why we continuously provide you with the most in-demand languages to choose from in our Promo section.
Pick your preferred promo material , select the language for your non-regulated traffic and monitor statistics to see how your new strategy affects your users’ activity.
More languages for your landing pages
Looking to convert traffic from South Africa, India, Malaysia or Vietnam? IQoption got you covered — 3 landing pages are now available in 6 highly-requested languages:
Use Start trading for your binary options traffic and Ultimate Trading. Forex (Version 1 or 2) for Forex.